About OKTAGON
Founded in 2016, OKTAGON has grown into Europe’s largest combat sports organization, hosting events across the Czech Republic, Slovakia, Germany, and the United Kingdom.
In 2024, it set a world attendance record for an MMA event, cementing its position among global leaders in sports entertainment.
Among its top fighters are Patrik Kincl, Makhmud Muradov, Kerim Engizek, Max Holzer, and Christian Eckerlin.
Overview
OKTAGON, Europe’s leading mixed martial arts organization, and BANDITS, specialists in customized AI workflows, have entered a pilot collaboration that redefines how technology supports modern sports entertainment.
Manual tasks across translation, reporting, and internal communication. The shared goal: to design AI-first systems integrated directly into OKTAGON’s daily operations, helping creative and commercial teams scale without adding complexity.
What We’re Building
The collaboration focuses on three foundational pillars — each aimed at transforming a different part of OKTAGON’s ecosystem:
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AI Subtitle Systems
Custom subtitle and translation models trained on OKTAGON’s tone and event data, replacing the need for manual subtitling. -
Partner Reporting Tools
Dynamic dashboards that merge campaign, social, and performance data into a single, partner-facing environment. -
Internal Knowledge Systems
Secure, context-aware knowledge chat that centralizes operational know-how and supports daily coordination across departments.
As Oliver Mead (Sales Project Manager) explains:
Bandits are stepping into the cage with OKTAGON to build AI-first systems directly integrated into our operations.
As Bandits co-founder Jiří Štěpánek adds:
Together, we’ve built tools that save up to 50% of video production time — while keeping the quality OKTAGON fans expect.
And as Oliver Mead continues:
The goal is clear — to multiply internal capacity and deliver the best possible experience to fans and partners alike. Partner reporting is a crucial, often overlooked part of the advertising game, and with Bandits we’re building a complex environment that brings new value to our partners.
Features
- AI-driven multilingual subtitle automation
- Partner reporting dashboards with live metrics
- Knowledge base integrated into daily workflows
- Secure data infrastructure & privacy compliance
- Scalable foundation for future automation modules
Result So Far
The collaboration is already showing measurable impact — faster content turnaround and reduced manual translation costs.
Following successful pilots, OKTAGON is now expanding into advertising and sponsorship analytics, transforming how campaigns are managed, measured, and presented to partners.
What We’re Learning
- Custom AI models tuned to brand tone outperform general-purpose tools
- Embedding automation within existing creative workflows ensures team adoption
- Real value emerges when AI connects creative, commercial, and operational layers